General Manager, XSET INC.
Mr. Nocera joined XSET, INC as the General Manager and Co-Owner in June 2021. Nick’s career began at his family-owned restaurant chain in operations which led to working for Pernod Ricard (PRNDY) in sales and marketing, building programs for the organization’s digital transformation, and expanding distribution networks working with brands like Absolut Vodka and Jameson Irish Whiskey. Before joining XSET, Nick was the Executive Vice President and co-owner of an environmental safety company. He developed a proprietary; sustainable disinfect solution to manage environmental safety protocols for The Kraft Group, BioMed Realty, New England Patriots, and Blackstone. In addition, an investor in a few early-stage companies, including Databuoy Corporation, a world-class solutions platform for public safety and security driving the future of IoT. Since joining as General Manager, Nick has applied his knowledge in operations and relationship building to accelerate and scale the XSET brand to the fastest growing gaming and lifestyle brand globally.